Amazon Is Searching Out A Strategic, Facts-Pushed Content Advertising Chief To Spearhead Campaigns That Drive Our Pipeline And Meet Formidable Sales Targets. As A Key Driving Force Of Sales-Led Increase, You’ll Craft And Optimize High-Impact, Content Material-Pushed Campaigns To Attract Certified Leads, Nurture Potentialities, And Convert Them Into Clients. You’ll Lead A Skilled Team Of Writers And Editors, Working Move-Functionally To Expand Inspiring Content That Helps Corporations See The Transformative Energy Of Automation.
That Is A Brand New Position On Amazon’s Content Material Team, And We’re Searching For An Skilled Content Material Marketer, Campaign Strategist, And Team Manager To Build And Execute Content Material-Driven Campaigns Concentrated On Our Best Purchaser Profile (Icp). In Case You’re Equipped To Create And Optimize Impactful Content Material Techniques At A Fast-Developing And Worthwhile Corporation, We’d Love To Pay Attention From You.
Our Dedication To Applicants
- Culture And Values At Amazon
- Amazon Manual To Far Off Paintings
- Amazon Code Of Conduct
- Range And Inclusivity At Amazon
- Amazon Is Proud To Be An Same-Opportunity Workplace Dedicated To Pursuing And Hiring A Various Team Of Workers.
About You
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You’re A Confirmed Chief. You’ve Got 7+ Years Of Enjoy In Building Content Material Advertising And Marketing Campaigns, Preferably Inside The Generation Industry, And 3+ Years Leading Teams. You’ve Recruited, Advanced, And Controlled Excessive-Appearing Writers And Editors, Creating A Culture Of Duty, Creativity, And Collaboration.
- You’re Outcomes-Driven. You Already Know The Way To Design And Execute Content Campaigns That Force Measurable Results. You’re Prompted By Means Of Bold Desires And Have Enjoy WithMetrics Like Lead Generation, Conversion Prices, And Pipeline Impact.
- You Recognize Content Material Method. You’ve Created Content Techniques Targeting Corporation Or Upmarket Audiences, And You Apprehend How To Align Content To Every Level Of The Consumer Journey.
- You’re Facts-Savvy. You Rely Upon Analytics And Purchaser Insights To Tell Selections And Continuously Enhance Performance. You Already Know How To Degree The Success Of Content Campaigns And Adapt Strategies Based On Facts.
- You Effectively Collaborate Across Groups. You’ve Worked Intently With Call For Technology And Income Teams To Make Certain Content Material Aligns With Target Market Pain Factors And At Once Helps Pipeline Desires.
Belongings You’ll Do
- Lead A High-Acting Group: Manage And Develop Writers And Editors To Supply Attractive, Impactful Content Tailored To Our Icp And Upmarket Possibilities.
- Power Icp-Targeted Campaigns: Build Included Content Campaigns That Resonate With The Pain Points, Demanding Situations, And Aspirations Of Our Goal Upmarket Audiences. Continuously Brainstorm Innovative Campaign Tactics, Lead Content Material Production Procedures, And Encourage A Non-Stop Stream Of Creation, Testing, And Learning.
- Collaborate Move-Functionally: Carefully Collaborate With Our Call For Generation And Sales Groups To Make Certain Alignment, Maximize Marketing Campaign Effectiveness, And Increase Content That Resonates With The Ache Factors And Shopping For Triggers Of Our Excessive-Precedence Audiences.
- Power The Improvement Of Complete-Funnel Content: Manual And Edit Advertising Content Throughout A Diffusion Of Formats For Each Level Of The Patron Journey—From Attention To Conversion To Retention— Along With E Mail Campaigns, Touchdown Pages, Ebooks, Webinar Decks, One-Sheets, And Extra.
- Leverage Facts To Optimize Performance: Use Analytics And Purchaser Feedback To Degree Campaign Effectiveness And Make Records-Driven Upgrades.
- Scale Content Manufacturing: Build And Manage A Network Of Great Freelancers To Help Formidable Marketing Campaign Desires And Increase Capability.
- Create Sales Enablement Substances: Associate With The Sales Team To Broaden Case Studies, Whitepapers, And Presentations Tailor-Made To Corporation Client Desires.
- Align With Product Advertising: Make Certain All Employer Content Displays Amazon’s Positioning And Highlights Key Differentiators Within The Automation Space.
- Champion Content Material For Employer Increase: Endorse For Business Enterprise Content Priorities Inside The Broader Marketing Strategy, Ensuring Alignment With Amazon’s Sales-Led Growth Goals.